118 | From Running Away to Running the Room: Adrian Wegeng-Frank on Small Business and Self-Reclamation [Meet the Babes Series]

Some women find their way back to themselves slowly, quietly, one honest decision at a time. Adrian Wigging Frank is one of them.

She grew up learning to fight for herself and run when she needed to, and that running eventually took her somewhere she never expected: college athletics, marathon training, an Olympic dream, and then a blown Achilles that redirected everything. From there she built a career in personal training and gym management across LA, Denver, and eventually Durango, where she founded Yo Fitness and created something completely her own. But the studio was only part of the story.

The other part was the deeper, quieter, more personal work she did on herself. Through Human Design, Gene Keys, relationship energetics, and some really honest reckoning with what she needed versus what she'd been settling for. She came out the other side of a difficult marriage, a difficult divorce, and a difficult chapter with a team she loves, a business that's thriving, and a life that finally feels like hers. That's the story we're telling today.

What we're covering:

• Adrian's origin story -- growing up in Missouri, learning to protect herself, and how survival instinct became athletic drive that almost took her to the Olympics
• The pivot she didn't choose when her Achilles blew out, and how that redirection eventually led her to founding Yo! Fitness in Durango
• Being a 2/4 Emotional Projector and the Human Design and Gene Keys work that gave language to experiences she'd been living but couldn't fully articulate
• The coaching work we did together around relationship energetics, self-responsibility, and what it looks like to come home to yourself inside a relationship that ultimately couldn't grow with her
• How she knows now that the divorce was a win, and what her life and business look like on the other side of choosing herself completely

Reclamation doesn't happen in one moment. It happens in every brave, honest choice to stop settling and start living as the woman you actually are.

📣 Connect with Adrian Wigging Frank:

• Yo! Fitness Durango: yofitness.us
• Instagram: @yofitness.durango

Gene Keys Resources:

• • Individual Gene Key Audio Transmissions ($2 each)
  • Complete 64 Gene Keys Audio Library ($100)

 

📣 Join Babes Before Business:
Real friendship first, business second. A community for the full spectrum woman who's done doing it alone.

• Website: babesbeforebiz.com
• Join BBB here

Love this episode?!

Screenshot it, share it to your stories, and tag me and Adrian so we can connect and more female entrepreneurs can hear this message they might need today.

Hit subscribe so you never miss an episode. ✨

 

Tune Into Related Episodes

• 117 | From Alaska Wilderness to Peak Performance: Bethany Gleason on Strength Coaching, Small Business, and Saying Yes to Yourself [Meet the Babes Series]
• 116 | Changing Communities One Invitation at a Time: Tiffany Chacon on Food Equity, Childcare Access, and Justice for Minority Communities [Meet the Babes Series]
• 115 | The "Shit or Get Off the Pot" Moment: Holly Priestley on Van Life, Real Estate and Life on Her Own Terms as a Woman Entrepreneur [Meet The Babes Series]

Be brave, not perfect, my babe! You got this.

Xx, Kaija

.
.
.
Disclaimer: This podcast shares personal stories, experiences, and reflections on relationships, consciousness work, and personal growth. The content is not intended as a substitute for professional mental health support, medical advice, or therapeutic treatment. If you're experiencing crisis, abuse, or severe mental health symptoms, please reach out to a qualified professional. Your journey is your own - trust yourself to know what support you need and when you need it.